Why I speak on decisions
2013. I'm sitting in a hospital. The surgeon slides a consent form across the table: amputation, right leg, below the knee. He hands me the pen and asks one question.
Are you sure?
I wasn't. I'd spent a year and a half trying to save that leg. I signed anyway.
That's what nobody tells you about irreversible decisions. The uncertainty doesn't end when you sign. You carry it out of the room with you.
I've spent 23 years making decisions under pressure: as an Air Force commando, through three near-death experiences, and in business. For the last seven I've worked with owners and leadership teams on the decisions they keep putting off.







